about 5 years later... just received the following e-mail:
»What are blogs?
What is RSS, Trackbacks, Podcasts?
Here is your opportunity to gain a basic introduction into the fundamentals of blogging. The session also includes a very brief overview about weblog technology, emerging publishing standards like RSS. Finally the Blogosphere and interactive models of blog communication will be showcased.
Please mark your calendar for the next XXXX-XX event presented by XXXX in cooperation with the French American Chamber of Commerce and British American Business Council
"Trends for Web Blogs" followed by European Power Networking Event
Keynote speaker is [..], German Co-founder of Creative Weblogging, who will give an introduction note on "Using blogs as an effective marketing instrument". He will cover which additional advantages a weblog brings to the marketing mix and also highlight how to build up a successful weblog advertising campaign.«
maybe i should attend the session for laughs.